Why We Started LISS

LISS began with a lifelong passion for surfing.

At LISS, we exist to create the products that surf brands don’t make and outdoor brands don’t understand..

Practical, beautifully designed gear for real life at the beach.

Built to solve our own problem.

Lior & Amit are two surfers who got tired of gear that didn't fit their boards, their spaces, or their life. So they built something better. LISS exists to create surf-inspired products that feel as good as they perform, for everyone who lives under the sun.

More than gear. A way of life.

We started with two surfers and a problem. Today, LISS gear lives in homes and surf shops across 25+ countries. The community keeps growing because the products actually deliver, session after session.

For the fully committed

Our passion is to create and develop unique, sophisticated, inspiring, and creative products for people who love the ocean, the outdoors, and Living in Sunshine.

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